Saturday, February 13, 2010

Robert BrownJohn




One of his work really got my attention and made me want to learn more about him.

small booklet called "watching Words Move" (1962)


Brownjohn, once said about this piece:

" I think the revolution in typography has been in terms of image. The picture and the word have become one thing. The only real advance in advertising typography has been in the use of type not as an adjunct to an illustration or the image but in its use as the image itself."

The concept changed forever how a generation of designers thought about typography. Never before had the idea been so clear that type itself could speak (www.hollanders.com)

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